Digital Challenge Workshops

There is a growing need for businesses to embrace technology in the way they promote and run their business. For some businesses this can be a challenge to not only develop the necessary skills to move their business online, but to also get a broad understanding of how to harness the digital environment for their business. 

The Digital Challenge for Small Business workshop will supply practical information to aid businesses to not only transition to the digital environment but acquire practical tools to assist them. 

These workshops will conclude with a digital challenge for a business to implement one of the learnings from the panel or workshop.

The key outcomes for this workshop will provide:

       How to develop a base level of digital literacy to set your business up for success.

Insights into the pitfalls of moving towards a digital environment and how to overcome them.

      Tips on how to keep your business safe whilst doing business online.

       Methods and techniques around how to market your business online.

      How to successfully transition your business to an online/hybrid model.

Workshop outlines

Cyber Security – Facilitator: Jamie Wilson, Founder Cryptolic 

This workshop will focus on:

       What type of cyber-attacks small business can fall victim to.

       Ways to identify whether systems have been compromised.

 Precautions that small businesses can take to avoid cyber breaches.

   Steps to take in the events of a system breach.

Doing business online – Facilitator: Simon Dell, Founder Cmoh

This workshop will focus on:

       How to increase your brand awareness online.

 How to utilise online platforms such as Instagram and Tik Tok to grow your brand.

 How to target certain demographics for your product.

   How to stand out in the online marketplace.

Digital literacy for small business – Facilitator: Angie Martin, The Growth Manager

This workshop will focus on:

   How moving your business to a digital format is beneficial.

       How to use and maximise social media for your business.

     What are the types of sites that host the selling of products?

   What is the support and learning materials small businesses can access to operate within the digital environment.